Dealers of Tomorrow – Kansas City, MO

July 16-17, 2019

Plan to attend this informative program in either location. You’ll have the opportunity to meet and visit with other dealers/managers like you. “Dealers of Tomorrow” is a special initiative of Western Equipment Dealers Association. The mission of the Dealers of Tomorrow program is to provide outstanding educational experiences for equipment dealers. Be a part of this exciting program. See program details below for this year’s speakers and agenda.

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Details

This year’s Dealers of Tomorrow program focuses on learning about generational differences – how to sell and market to different generations (especially your millennial customers) and how to manage and lead the new generation. We’ll also have a half-day session on coaching your employees.

This workshop is for owners, mid-level managers, department managers, and key dealership personnel. Consider bringing several staff members so they can share ideas and return to implement them at your dealership.

While the Dealers of Tomorrow programs are planned by younger dealers, the programs are designed for everyone – no matter your age, line of equipment, or management position. If you want to be up-to-date on managing your dealership in a 21st century way, plan to attend.


Batter Up!

Once again, participants are invited to attend a major league baseball game — at Kauffman Stadium in Kansas City. You’ll see an exciting major league game from our private luxury suite. These are some of the best seats in the house, and you’ll enjoy an upscale menu in air-conditioned comfort. Or, step through the doors to outside seating. Either way, it’s a great way to see a game and enjoy the company of other dealers to discuss the day’s activities or how to solve day-to-day management issues. There is a small additional charge of $60 to participate in this event, valued at $155 per person. Transportation is provided.


Who Should Attend?

This workshop is for owners, mid-level managers, department managers, and key dealership personnel. Consider bringing several staff members so they can share ideas and return to implement them at your dealership.

While the Dealers of Tomorrow programs are planned by younger dealers, the programs are designed for everyone – no matter your age, line of equipment, or management position. If you want to be up-to-date on managing your dealership in a 21st century way, plan to attend.

Tax Deductible Education Expense – Under certain circumstances, the Internal Revenue Service allows an income tax deduction for education expenses undertaken to maintain or improve professional skills, including registration, meals, travel and lodging. Please consult your tax professional before taking any deduction.

Special Needs or More Information – If anyone requires disability assistance, a special diet, or special accommodations during the seminar, or if you need more information, please contact Olivia Holcombe at 816-561-5323 or 800-762-5616.

 

The Schedule

Tuesday, July 16, 2019

11:30 a.m. – Registration

12:00 p.m. – Kick-off Luncheon: “Prospering in Turbulent Times: Strategies to Pull Customers  Close, Increase Sales & Maximize Profits” – Kizer & Bender

1:30 p.m. – “Government Affairs Update” – John Schmeiser

2:15 p.m. – “Hiring and Leading Millenials!” – Jim Welch

3:15 p.m. – Break

3:30 p.m. – “GenerationSpeak!” – Kizer & Bender

5:30 p.m. – Kansas City Royals vs. Chicago White Sox – Enjoy the game from our luxury suite!

Wednesday, July 17, 2019

7:00 a.m. – Breakfast (included in hotel registration fee)

7:30 a.m. – “Coaching Employees for Peak Performance” – Dr. Larry Cole

9:30 a.m. – Break

10:00 a.m. – “Coaching Employees for Peak Performance” continued

12:00 p.m. – Meeting adjourns

Speakers

Kizer & Bender

Rich Kizer and Georganne Bender are consumer anthropologists, speakers, authors and consultants whose client list reads like a “Who’s Who” in business. Companies inter-nationally depend upon them for timely advice on consumers and the changing retail market place.

KIZER & BENDER are contributors to MSNBC’s television program Your Business. They made Meetings & Conventions Magazine‘s list of Meeting Planners’ Favorite Keynote Speakers, have been named two of Retailing’s Most Influential People, are included in the Top 40 Omnichannel Retail Influencers, and the Top 50 Retail Influencers four years running.

Their award-winning Retail Adventures blog was named the Top Retail Blog by PR Newswire Media and is included in the Top 25 Websites for Retailers, Top 50 Retail Blogs, and the 7 Best Retail Publications to name a few. KIZER & BENDER are partners and emcees for the popular Independent Retailer Conference.

Rich and Georganne are experts on generational diversity, consumer trends, marketing and promotion, and everything retail. As consumer anthropologists, they stalk and study that most elusive of mammals: today’s consumer. Any speaker can talk about consumers, but they actually become them. In addition to focus groups, one-on-one interviews and intensive on-site studies their research includes posing as every kind of customer you can imagine. The result of their research is literally straight from the mouth of the consumer: solid ground level intelligence you can use to serve your customers better.

 

Jim Welch, The Practical Growth Leader

President and Founder of “The Growth Leader, Inc.”, Jim brings over 25 years of marketing leadership passion working for Hallmark and Procter & Gamble, two of America’s most iconic brands.

Jim has hands-on Senior Vice-President and Chief Marketing Officer leadership experience and a consistent track record of utilizing proven techniques to effectively lead teams that achieve winning top line and bottom line results.

His teams consistently ranked in the top 5% of Gallup Survey scores of engaged employees at all levels. Jim combines energy, passion, tenacity and commitment in order to facilitate growth.

As a Corporate Officer elected by the Hallmark Board of Directors and Senior Vice-President of Marketing reporting to the President, Jim was responsible for Brand Strategy and Portfolio Manage-ment, Advertising, Promotion, the Hallmark Hall of Fame, Market Research, Customer Relationship Management, online marketing, licensing partnerships, retailer marketing and customer loyalty programs.

 

Dr. Larry Cole, Dealer Institute Management Consultant

After completing a Ph.D. in Psychology from the University of Oklahoma, Larry served on the faculty of Arkansas Tech University as a CEO of a Comprehensive Mental Health Center, and founded his consulting company, TeamMax®, in 1989.

Since then, he has specialized in improving leadership effectiveness and teamwork while fostering the fact that frustration is your best friend.

He created the TeamMax® Ad-vantage methodologies to measure behavior change in real time.

Larry has authored 10 books and hundreds of articles appearing in professional and trade magazines. He has worked with a variety of industries including the agri-business market during the last 10 years.

 

John Schmeiser, CEO, WEDA

John Schmeiser is the CEO of the Western Equipment Dealers Association (WEDA): an international trade association that represents farm, industrial, construction and outdoor power equipment dealers in nine U.S. states and Canada. WEDA was established through the merger of the Canada West Equipment Dealers Association and SouthWestern Association in 2014 and the Pacific Northwest Association in 2015. WEDA is the largest organization of its type, representing over 1,250 equipment dealers in its three regions in North America.

Schmeiser joined the Canada West Equipment Dealers Association as its Executive Vice President and CEO in 1996. He reports directly to the WEDA Board of Directors, which consists of nine Canadian and U.S. based equipment dealers and a Director-at-large. WEDA has a staff of 23 located in offices in Salem, Oregon; Kansas City, Missouri, and Calgary, Alberta. Schmeiser is responsible for the overall management, operations, and strategic direction of the association.

Sponsors

Presenting Sponsor

Platinum Sponsor

Gold Sponsor

 

Silver Sponsor

 

 

Bronze Sponsor

 

 

 

 

 

Hotel Information

Stoney Creek Hotel & Conference Center
18011 Bass Pro Drive
Independence, MO 64055.

A special room rate of $109 single/double occupancy has been arranged for this meeting. To book a room, call 800-659-2220, and ask for the WEDA Dealers of Tomorrow room block to secure the best rate. Reservations must be made by Friday, June 14, to take advantage of the conference rate.